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š¶ BoDoggos
This week I discuss The Nifty releasing its NFT collection, content site vs newsletter risk, and a 830% domain flip
Together with
Hey there š,
In this weekās newsletter, I discuss:
The Nifty PFP collection selling out
Content sites becoming more risky due to AI
Owned media becoming more valuable due to AI
A nice 830% domain flip in < 45 days
My take on the overall digital asset market - for Insiderās only (hidden using beehiivās new feature)
Cheers!
Richard Patey - @richardpatey
NFTS
As mentioned last week, The Nifty just launched their first PFP collection Bodoggos. It minted yesterday at 5 SOL and is now trading at a 12 SOL floor on Magic Eden.
This is not just a generic mint, and itās not just about the art as JackGK states on twitter:
BoDoggos isn't just about the art.
It's also about the innovative approach of its creators, leveraging powerful platforms like Twitter Spaces, YouTube, & now their own website to capture the audience's attention.
These channels reach thousands of active listeners daily.
9/22 http
ā JackGK.eth III š¦š„ (@BlockchainBstr)
2:56 PM ā¢ Jun 27, 2023
The Nifty have been building their own free NFT platform, powered by its team of creators and shows such as The Morning Show which I havenāt missed an episode of for close to a year now.
As co-founder Nifty Nick posts on Twitter, things are going well by this chart of user growth on the site (who are also email subscribers):
I'd say things are going decently...
ā NFTNick.eth (@allnick)
6:21 PM ā¢ Jun 26, 2023
I minted a BoDoggo, then sold it for an immediate 2x, and purchased more of a premium one which will become my new PFP (as soon as Twitter Blue allows it):
CONTENT SITES
AI is making content site acquisitions risker, but not because Google will penalise good content thatās created using it. Rather, itās the fact that Google with its Bard āexperimentā will likely be taking more and more traffic away from content sites:
I stopped buying content sites in 2020 so AI hasnāt changed anything in my opinion, other than making an already risky acquisition more risky.
ā Dom Wells (@DomWellsOnfolio)
11:15 PM ā¢ Jun 20, 2023
So if we canāt rely on content sites for traffic, and the cost of paid acquisition on social continues to increase, what are we left withā¦?
In 2023 itās now a necessity to own your own traffic, so newsletter acquisitions make a lot of sense.
Alx zoo has sold SEO-driven content sites and is now building a newsletter. He asks on Twitter asks, why would anyone sell newsletter businesses:
Are you building your newsletter with the intention of selling?
Not me.
I was always happy to sell SEO-driven content sites because those things are fragile AF (platform dependent)
But a biz built on an email list is the holy grail in terms of control...
ā Alx zoo (@Alx_zoo_)
4:13 PM ā¢ Jun 23, 2023
Iāve been asking myself this question ever since I sold funnelengine.com which had a 15K list back in the day!
But Iāve also held onto assets for too long, especially NFTs, and would rather sell something on the up, then on the way down.
DOMAINS
Hereās a nice domain flip with mypickleballclub.com, 830% ROI in < 45 days:
Purchased for $230 on 5/15/23
Sold for $1914 last week.
Nice 830% ROIā Ishmilly.eth (@ishmilly)
12:59 PM ā¢ Jun 28, 2023
Just donāt make the mistake that .coms are last century tech!
Dumb ass š¤¦š½āāļø
ā Ishmilly.eth (@ishmilly)
1:04 PM ā¢ Jun 28, 2023
There really isnāt any better TLD then .com for most names (i.e. sponsorships.com).
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Disclaimer: Nothing in this email is financial advice and I am not a professional investment adviser. I send weekly updates on digital asset news and what I'm doing personally - consider it informational and for entertainment purposes only.
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